The rapid rise of PVC flooring or will change the existing pattern of flooring industry?

PVC is widely used in many downstream industries, represented by pipes and profiles. According to the statistics of Longzhong information, in the downstream application of PVC in 2018, the proportion of pipes and profiles was 27% and 24% respectively. In recent years, but there is an industry in many PVC downstream industries, which is PVC flooring industry. The proportion of total PVC demand also increased from 3% in 2014 to 7% in 2020.

At present, the annual consumption of PVC floor is more than 300 million m2, which drives the rapid development of domestic PVC flooring industry, and forms four industrial bases in Beijing, Zhangjiagang, Shanghai and Guangzhou. Among them, Beijing mainly imports coil products, Zhangjiagang is the largest PVC and WPC sheet industry area in China, while Beijing and Shanghai are concentrated with domestic and foreign first-class PVC brand enterprises at home and abroad, and the total output of these four regions accounts for more than 90% of domestic production.

Domestic market share is low, and it is expected to replace laminate and composite flooring in the future

At present, due to the influence of low public acceptance, PVC flooring is mainly used in schools, hospitals, bus stops and other public areas, and residential use is less.

Compared with developed countries, the market scale of PVC flooring in China is still at a low level. In 2017, China’s demand for PVC flooring accounted for only 4.06%, and there is still a lot of room for growth. China’s PVC flooring is mostly used for public decoration, while 50% in the United States is used for home decoration. With the growth of national income, the application of PVC flooring will be more extensive in the future. It is expected that PVC flooring will replace laminate flooring and composite flooring significantly in the next 5-10 years, thus greatly increasing the market share to about 8% – 9%.

The export of PVC flooring grows rapidly

From 1.39 million tons in 2014 to 3.54 million tons in 2018, the export volume of PVC flooring in China has increased 1.5 times in the past five years, with an average annual growth rate of 27%. The annual growth rate of exports increased from US $1.972 billion to US $1.957 billion in 2014. In the future, with the progress and breakthrough in technology and production technology of Chinese PVC flooring enterprises, China’s PVC floor export demand will be further stimulated.

Post time: Oct-27-2020